How to Make Marketing Videos that Convert and Go Viral

Unlock the Power of Marketing Videos

Creating effective marketing videos can significantly enhance your brand's visibility and engagement. With Keyvello AI video generator, you can streamline the video creation process, making it accessible and efficient.

What Are How To Make Marketing Videos?

Marketing videos are short visual content pieces designed to promote a product, service, or brand. They can include tutorials, product demonstrations, testimonials, and promotional ads. The goal is to engage the audience, convey a message clearly, and drive conversions.

How to Create How To Make Marketing Videos with AI

1. Define Your Objective: Start by identifying what you want to achieve with your video. Is it to raise brand awareness, educate your audience, or boost sales?
2. Know Your Audience: Understand who your target audience is. Create buyer personas to tailor your content to their preferences.
3. Choose the Right Format: Depending on your objective, choose a format. Options include how-to videos, vlogs, interviews, and animated explainer videos.
4. Script Your Video: Write a script that outlines your key messages. Keep it concise—ideally, between 30 seconds to 2 minutes for maximum engagement.
5. Utilize Keyvello AI: Use Keyvello to generate engaging visuals and animations that align with your script. Input your script, and let the AI create compelling scenes.
6. Edit and Optimize: Review your video for coherence and flow. Use editing tools to enhance visuals, add music, and insert call-to-action (CTA) elements.
7. Publish and Promote: Once satisfied with the final product, publish it on your chosen platforms and promote it through various channels.

Best Practices & Pro Tips

• Keep It Short: Aim for videos between 30 seconds to 2 minutes. Shorter videos generally retain viewer attention better.
• Include a Strong CTA: End with a clear call to action, directing viewers on what to do next—visit your website, subscribe, or share.
• Use High-Quality Visuals: Invest time in creating visually appealing content. Quality visuals can significantly impact viewer perception and retention.
• Optimize for SEO: Use relevant keywords in your title, description, and tags to improve discoverability on platforms.
• Test Different Formats: Experiment with various video types and styles to see which resonates best with your audience.

Platform Guide

TikTok

• Video Length: Keep videos under 60 seconds for maximum engagement.
• Posting Times: Best times to post are between 6 PM and 10 PM for optimal reach.
• Use Trending Sounds: Incorporate popular audio tracks to increase visibility.

YouTube

• Video Length: Aim for 7 to 15 minutes for tutorial videos to provide in-depth information.
• Posting Frequency: Consistent uploads (at least once a week) help build an audience.
• Engage Viewers: Use the first 10 seconds to hook viewers; include visuals and questions to keep them interested.

Instagram

• Video Length: Keep Instagram Reels under 30 seconds for better performance.
• Use Hashtags: Incorporate 5-10 relevant hashtags to increase visibility.
• Post During Peak Hours: The best time to post is between 11 AM and 1 PM on weekdays.

Why How To Make Marketing Videos Work

Research indicates that video content can increase conversion rates by up to 80%. Additionally, viewers retain 95% of a message when they watch it in a video compared to 10% when reading it in text. This demonstrates the unmatched effectiveness of video as a communication tool.

Get Started with Keyvello AI

Ready to elevate your marketing strategy? Begin creating impactful marketing videos with Keyvello AI today. Transform your ideas into engaging visual content that drives results.